Stories

SUMMER DENIM: A FABRIC REIMAGINED BY ICONIC DESIGNERS

TREND PIECE

DRIES VAN NOTEN, JACQUEMUS, MARTINE ROSE, RABANNE, AND Y/PROJECT 


Once reserved for cooler months, denim has been reimagined by leading designers to become a summer staple. Brands such as Rabanne, Dries Van Noten, Y/Project, Jacquemus, and Martine Rose have each brought their unique vision to this timeless fabric, creating pieces that are not only contemporary but also suitable for the warmer weather.

DRIES VAN NOTEN

Belgian designer Dries Van Noten brings his renowned artistic touch to summer denim. For SS24, his collection features denim pieces cut with traditional silhouettes including trench coat and V-shaped flap clutch bags. The use of light wash and lightweight denim allows for fluidity and comfort, offering staple pieces that can be worn year-round when layered over summer dresses or thrown over chunky knits for during the winter.
 
JACQUEMUS

Simon Porte Jacquemus, the creative force behind Jacquemus, is known for his celebration of the Mediterranean lifestyle and effortless elegance. This summer, Jacquemus presents denim accessories that reflect Jacquemus’ signature aesthetic of understated chic. The matching denim Le Cuerda Bag and Gadjo Bucket Hat are perfect for both casual daywear and elegant evening outings, capturing the essence of summer.

MARTINE ROSE

Martine Rose is known for her subversive approach to streetwear, and her summer denim collection is no different. Rose’s designs often draw inspiration from 90s street culture, reinterpreting it for the modern era. For 2024, her denim pieces include denim jackets with distressed finishes that give a nod to vintage styles. Her ability to blend nostalgia with contemporary fashion makes her latest SS24 denim jacket both unique and wearable.

RABANNE

Under the creative direction of Julien Dossena, Rabanne has always been synonymous with futuristic and avant-garde designs. This summer, the brand’s denim offerings are no exception. Rabanne's summer collection features unexpected textures designed using a technique of "picotage" where each piece is gently distressed using a micro-needle to create a unique finish. Lightweight, breathable denim is also used to create structured jackets and skirts that shimmer under the sun, blending classic silhouettes with a modern edge.

Y/PROJECT

Y/Project, helmed by Glenn Martens, is celebrated for its architectural and experimental designs. The brand's summer collection is a testament to this ingenuity, featuring innovative cuts and deconstructed styles that challenge conventional norms. The denim dress, featuring detachable leg panels blends functionality with high-concept design, while the oversized denim logo tote is a standout accessory that can be styled all season long. MORE STORIES
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